دورية أكاديمية
The feelings of consumer guilt: A phenomenological exploration [Vartotojo kaltes jausmas: Fenomenologijos tyrinejimas]
| العنوان: | The feelings of consumer guilt: A phenomenological exploration [Vartotojo kaltes jausmas: Fenomenologijos tyrinejimas] |
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| المؤلفون: | Dedeoglu A.O., Kazançoglu I. |
| المساهمون: | Ege Üniversitesi |
| سنة النشر: | 2010 |
| المجموعة: | Ege University Institutional Repository |
| مصطلحات موضوعية: | Consumer culture, Consumer guilt, Hesitation, Indulgence, Regret, Sadness, Self-blame, Self-control failures, Transgressions |
| الوصف: | Guilt, a discomforting, yet widespread emotion, has been frequently exploited by advertisers. Despite all of the great deal of research effort, there remains a dearth of research that examines the dimensions of consumer guilt by providing a more complete understanding. The present study represents an attempt to develop a phenomenological account of consumer guilt and broaden the understanding of the dimensions and dynamics of consumer guilt grounded in consumers' lived experiences by using in-depth interviews and projective data. Regarding this, a thorough analysis revealed the existence of five dimensions of consumer guilt, namely, hesitation, sadness, reluctance to spend, regret and self-blame. Consumer guilt is felt due to transgressions, self-control failures and indulgence in hedonistic desires. The findings show that guilt feelings are found to be cyclic, short-lived and superficial and mostly arise as a result of good and bad actions but not always of right versus wrong actions. In the consumption society, guilt is attached to new concerns brought about by cultural drift. © Vilnius Gediminas Technical University, 2010. |
| نوع الوثيقة: | article in journal/newspaper |
| اللغة: | English |
| تدمد: | 1611-1699 |
| العلاقة: | Makale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanı; Journal of Business Economics and Management; https://doi.org/10.3846/jbem.2010.23Test; https://hdl.handle.net/11454/19667Test; 11; 462; 482 |
| DOI: | 10.3846/jbem.2010.23 |
| الإتاحة: | https://doi.org/10.3846/jbem.2010.23Test https://hdl.handle.net/11454/19667Test |
| حقوق: | info:eu-repo/semantics/openAccess |
| رقم الانضمام: | edsbas.75E9C3AF |
| قاعدة البيانات: | BASE |
Full Text Finder | تدمد: | 16111699 |
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| DOI: | 10.3846/jbem.2010.23 |