التفاصيل البيبلوغرافية
العنوان: |
Journal of Business Strategies Vol. 33, No. 1 |
المؤلفون: |
Reisenwitz, Timothy H., Gupta, Sanjay, Baack, Daniel, Baack, Donald, Collins, Jamie D., Reutzel, Christopher R., Solomon, Shelby J., Bendickson, Joshua |
المساهمون: |
Green, William B. |
بيانات النشر: |
Gibson D. Lewis Center for Business & Economic Development - Sam Houston State University |
سنة النشر: |
2016 |
المجموعة: |
Newton Gresham Library Digital Collections (Sam Houston State University) |
مصطلحات موضوعية: |
Brand Loyalty, Product Warranties, Store Loyalty, Psychic Distance, Managerial Structures, Information Processing, Emerging Markets, Entrepreneurship, Poverty, Celebrity CEOs, Media Coverage, Narcissism, Escalating Commitment |
الوصف: |
Volume 33, Number 1 ; Brand Loyalty and Store Loyalty for Consumers Purchasing a Product Warranty in a Health Care Setting: An Investigation of the Differences across Gender, Ange and Income Groups -- The Role of Psychic Distance in Internationalization Strategy Evaluation and Strategic Choices -- Entrepreneurial Strategies for Emerging Markets -- Generating Press, Bold Ideas and Stubbornness: The Impact of Celebrity CEO's |
نوع الوثيقة: |
other/unknown material |
وصف الملف: |
application-pdf |
اللغة: |
English |
العلاقة: |
Journal of Business Strategies; http://cdm16042.contentdm.oclc.org/u?/p263501coll9,462Test |
الإتاحة: |
http://cdm16042.contentdm.oclc.org/u?/p263501coll9,462Test |
حقوق: |
https://library.shsu.edu/home/digitalrights.htmlTest |
رقم الانضمام: |
edsbas.6A2BFD78 |
قاعدة البيانات: |
BASE |