التفاصيل البيبلوغرافية
| العنوان: |
Channel Surfing. |
| المؤلفون: |
Ryan, Thomas J. |
| المصدر: |
Sporting Goods Business. Jun2002, Vol. 35 Issue 6, p44. 1p. 1 Color Photograph. |
| مصطلحات موضوعية: |
*SPORTING goods industry, *DEPARTMENT stores, *DISCOUNT houses (Retail trade) |
| مصطلحات جغرافية: |
UNITED States |
| مستخلص: |
Focuses on the growth of discounters in the sporting goods industry in the U.S. in 2002. Marketing approach of department stores and discount stores; Status of sales at departments stores, according to a consumer survey by the National Sporting Goods Association; Brands that are considered the main drivers in the active wear section. |
| قاعدة البيانات: |
Business Source Index |
