المؤلفون: Gillison, Stephanie T., Reynolds, Kristy E.

المصدر: Journal of Marketing Theory and Practice, 2018 Jul 01. 26(3), 211-229.

الوصول الحر: https://www.jstor.org/stable/48542702Test

المؤلفون: Ganesh, Jaishankar, Arnold, Mark J., Reynolds, Kristy E.

المصدر: Journal of Marketing, 2000 Jul 01. 64(3), 65-87.

الوصول الحر: https://www.jstor.org/stable/3203488Test

المؤلفون: Shin, Hyunju, Ellinger, Alexander E., Mothersbaugh, David L., Reynolds, Kristy E.

المصدر: Journal of Service Theory and Practice, 2017, Vol. 27, Issue 1, pp. 164-186.

الوصول الحر: http://www.emeraldinsight.com/doi/10.1108/JSTP-07-2015-0161Test

المؤلفون: Beatty, Sharon E., Givan, Alexa M., Franke, George R., Reynolds, Kristy E.

المصدر: Journal of Marketing Theory and Practice, 2015 Jan 01. 23(1), 38-56.

الوصول الحر: http://www.jstor.org/stable/43966690Test

المؤلفون: Gabler, Colin B., Reynolds, Kristy E.

المصدر: Journal of Marketing Theory and Practice, 2013 Oct 01. 21(4), 441-455.

الوصول الحر: http://www.jstor.org/stable/43966542Test

المؤلفون: Ortiz, Mandy H., Reynolds, Kristy E., Franke, George R.

المصدر: Journal of Marketing Theory and Practice, 2013 Jan 01. 21(1), 7-29.

الوصول الحر: http://dx.doi.org/10.2753/MTP1069-6679210101Test

المؤلفون: Harrison, Mary P., Beatty, Sharon E., Reynolds, Kristy E., Noble, Stephanie M.

المصدر: Journal of Marketing Theory and Practice, 2012 Oct 01. 20(4), 391-406.

الوصول الحر: http://dx.doi.org/10.2753/MTP1069-6679200403Test

المؤلفون: Skinner Beitelspacher, Lauren, Glenn Richey, R., Reynolds, Kristy E.

المصدر: Journal of Services Marketing, 2011, Vol. 25, Issue 3, pp. 215-228.

الوصول الحر: http://www.emeraldinsight.com/doi/10.1108/08876041111129191Test

المؤلفون: Gillison, Stephanie T., Beatty, Sharon E., Reynolds, Kristy E.

المصدر: Journal of Marketing Theory & Practice; Fall2022, Vol. 30 Issue 4, p421-439, 19p, 1 Diagram, 5 Charts, 1 Graph

مصطلحات موضوعية: STORED-value cards, GIFT giving

المؤلفون: Gillison, Stephanie T., Beatty, Sharon E., Reynolds, Kristy E.

المساهمون: University of Tennessee at Chattanooga Institutional Review Board

المصدر: Journal of Marketing Theory and Practice ; volume 30, issue 4, page 421-439 ; ISSN 1069-6679 1944-7175

الإتاحة: https://doi.org/10.1080/10696679.2021.1973903Test