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1مؤتمر
المؤلفون: Pagiavlas, Sotires1 spp5669@psu.edu, Wuyts, Stefan1
المصدر: AMA Winter Academic Conference Proceedings. 2024, Vol. 35, p79-83. 5p.
مصطلحات موضوعية: *UNFAIR competition, *MARKET prices, *BUSINESS-to-business transactions
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2دورية أكاديمية
المؤلفون: Pagiavlas, Sotires1 (AUTHOR) spp5669@psu.edu, Kalaignanam, Kartik2 (AUTHOR) spp5669@psu.edu, Gill, Manpreet3 (AUTHOR) manpreet.gill@moore.sc.edu, Bliese, Paul D.4 (AUTHOR) paul.bliese@moore.sc.edu
المصدر: Journal of Marketing. Sep2022, Vol. 86 Issue 5, p135-152. 18p. 1 Diagram, 5 Charts, 3 Graphs.
مصطلحات موضوعية: *AIR bag restraint system recall, *INTERNET marketing, *CONSUMER attitudes, *AUTOMOBILE industry, *GOVERNMENT policy, REGULATORY compliance, SAFETY regulations
مصطلحات جغرافية: UNITED States
الشركة/الكيان: TAKATA Corp. 154521905
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3
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4دورية أكاديمية
المصدر: Journal of Marketing ; volume 86, issue 5, page 135-152 ; ISSN 0022-2429 1547-7185
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5دورية أكاديمية
المؤلفون: Pagiavlas, Sotires
المصدر: Theses and Dissertations
مصطلحات موضوعية: Digital marketing, Firm involvement, Product and service failures, Product recalls, Regulation, User-generated content, Business Administration, Management, and Operations
وصف الملف: application/pdf
العلاقة: https://scholarcommons.sc.edu/etd/5670Test; https://scholarcommons.sc.edu/context/etd/article/6835/viewcontent/Pagiavlas_sc_0202A_16945.pdfTest
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6مؤتمر
المؤلفون: Pagiavlas, Sotires1 sotos@psu.edu, Thomaz, Felipe2
المصدر: AMA Winter Academic Conference Proceedings. 2021, Vol. 32, p814-818. 5p.
مصطلحات موضوعية: *USER-generated content, *WORD of mouth advertising, *CUSTOMER cocreation, *EMPIRICAL research, VIRTUAL communities
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7مؤتمر
المؤلفون: Pagiavlas, Sotires1, Thomaz, Felipe2, Dommer, Sara Loughran1
المصدر: AMA Winter Academic Conference Proceedings. 2023, Vol. 34, p1020-1020. 1p.
مصطلحات موضوعية: *USER-generated content, *BRAND name products, *CUSTOMER relations, *DATA analysis, VIRTUAL communities
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8مؤتمر
المؤلفون: Pagiavlas, Sotires1 Sotires.Pagiavlas@grad.moore.sc.edu, Thomaz, Felipe2
المصدر: AMA Winter Academic Conference Proceedings. 2019, Vol. 30, pSM-11-SM-12. 2p.
مصطلحات موضوعية: *USER-generated content, *WORD of mouth advertising, *SOCIAL media in marketing, *INTERNET forums, *PRODUCT attributes, PYTHON programming language
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9مؤتمر
المؤلفون: Pagiavlas, Sotires1 Sotires.Pagiavlas@grad.moore.sc.edu, Thomaz, Felipe2
المصدر: AMA Winter Academic Conference Proceedings. 2018, Vol. 29, pK-4-K-5. 2p.
مصطلحات موضوعية: *USER-generated content, VIRTUAL communities, SOCIAL media