العنوان البديل: Ürün Konumlandırma ve Algısal Haritalama: Artvin Yerel Ürünlerine Yönelik Bir Ampirik Çalışma.

المؤلفون: Kara, Adnan¹ adnankara@bayburt.edu.tr

المصدر: Journal of Academic Value Studies. 2023, Vol. 9 Issue 4, p249-257. 9p.

مصطلحات موضوعية: *PRODUCT positioning, *MARKET mapping, *QUESTIONNAIRES, LOCAL foods, CLOTHING & dress

المؤلفون: Dawar, Niraj¹, Bagga, Charan K.²

المصدر: Harvard Business Review. Jun2015, Vol. 93 Issue 6, p90-97. 8p. 2 Color Photographs, 3 Diagrams.

مصطلحات موضوعية: *BRANDING (Marketing), *MARKET mapping, *BRAND image, *MATHEMATICAL models of marketing, *BUSINESS performance measurement, *MARKETING research

المؤلفون: Bijmolt, Tammo H. A.¹ t.h.a.bijmolt@kub.nl, Wedel, Michel² mwedel@eco.rug.nl

المصدر: Journal of Marketing Research (JMR). May99, Vol. 36 Issue 2, p277-285. 9p. 6 Charts.

مصطلحات موضوعية: *MARKET mapping, *BRAND choice, *MARKETING models, *MONTE Carlo method, *MATHEMATICAL models of marketing, *STATISTICAL reliability, *MARKETING science, *DISTRIBUTION (Probability theory), *MARKETING theory, MULTIDIMENSIONAL scaling, MAXIMUM likelihood statistics, LOGISTIC regression analysis, MEASUREMENT errors

المؤلفون: Bronnenberg, Bart J.¹, Vanhonacker, Wilfried R.^2,3

المصدر: Journal of Marketing Research (JMR). May96, Vol. 33 Issue 2, p163-173. 11p. 4 Charts, 4 Graphs.

مصطلحات موضوعية: *BRAND choice, *MARKET mapping, *CONSUMER preferences, *PRICE sensitivity, *CONSUMER behavior, *PREFERENCE heterogeneity, *ECONOMIC competition, *PRICE flexibility, *MARKETING, *PRICES, *ELASTICITY (Economics), PSYCHOLOGY

المؤلفون: Hauster, John R.¹, Koppelman, Franks S.²

المصدر: Journal of Marketing Research (JMR). Nov79, Vol. 16 Issue 4, p495-506. 12p.

مصطلحات موضوعية: *MARKET mapping, *PRODUCT differentiation, *COMMERCIAL product evaluation, *MARKETING research, *DISCRIMINANT analysis, *INDUSTRIAL organization (Economic theory), *MONTE Carlo method, *MULTIVARIATE analysis, *PRODUCT management, *MARKETING, FACTOR analysis, SCALING (Social sciences)

المؤلفون: Waghmare, Ganesh, Rane, Dattatraya, Kopare, Anand, Agrawal, Tarana

المصدر: Journal of Positive School Psychology; 2022, Vol. 6 Issue 11, p453-460, 8p

مصطلحات موضوعية: AYURVEDIC medicine, MARKET mapping, CONSUMER behavior, STRUCTURAL equation modeling

مصطلحات جغرافية: PUNE (India)

المؤلفون: Haerunnisa, Fitri Hayati, Ricky Firmansyah

المصدر: Jurnal Manajemen Bisnis, Akuntansi dan Keuangan; Vol. 2 No. 1 (2023): May, 2023; 15-26 ; 2829-7911 ; 10.55927/jambak.v2i1

مصطلحات موضوعية: Export, Porang, Export Market Mapping, Trade Map, International Trade

وصف الملف: application/pdf

العلاقة: https://journal.formosapublisher.org/index.php/jambak/article/view/4209/3873Test; https://journal.formosapublisher.org/index.php/jambak/article/view/4209Test

الإتاحة: https://doi.org/10.55927/jambak.v2i1.4209Test
https://doi.org/10.55927/jambak.v2i1Test
https://journal.formosapublisher.org/index.php/jambak/article/view/4209Test

المؤلفون: Zamora, Elvira A.¹

المصدر: Asian Journal of Innovation & Policy. Aug2016, Vol. 5 Issue 2, p116-128. 13p.

مصطلحات موضوعية: *VALUE chains, *MARKET mapping, *VALUE creation

المؤلفون: Ekhlassi, Amir¹ amekhlassi@ut.ac.ir, Reshadi, Farnoush² Farnoosh.reshady@gmail.com, Anfeng Wan³ 1101211259@pku.edu.cn

المصدر: International Journal of Marketing & Business Communication. 2016, Vol. 5 Issue 3, p26-36. 11p.

مصطلحات موضوعية: *BRAND name products, *MARKET mapping, *CUSTOMER relations, *ELECTRONIC commerce, *SENTIMENT analysis, TEXT mining

المؤلفون: Baker, Stacey Menzel¹ smbaker@uwyo.edu, Hill, Ronald Paul², Baker, Courtney Nations¹, Mittelstaedt, John D.¹

المصدر: Journal of Macromarketing. Sep2015, Vol. 35 Issue 3, p334-352. 19p.

مصطلحات موضوعية: *MARKET mapping, *BARTER exchanges (Organizations), *MARKETING strategy, *CONSUMPTION (Economics), AD hoc computer networks