المؤلفون: Osanlou, Bahareh¹ osanlou.b@gmail.com, Darvish, Fatemeh¹ fdarvish1992@gmail.com

المصدر: Interdisciplinary Journal of Management Studies. Jan2024, Vol. 17 Issue 1, p295-310. 16p.

مصطلحات موضوعية: *LOGO design, *BRAND extension, *BRAND equity, *CONSUMER attitudes

مصطلحات جغرافية: IRAN

المؤلفون: Wertz, Robert A.¹ (AUTHOR) wertzr@mailbox.sc.edu

المصدر: Journal of Product & Brand Management. 2023, Vol. 32 Issue 8, p1388-1398. 11p.

مصطلحات موضوعية: *CORPORATE image, *LOGO design, *BRANDING (Marketing), *CONSUMERS, CONTENT analysis

المؤلفون: Torres, Anna¹ (AUTHOR) anna.torres@upf.edu, de Carvalho, Leonor Vacas² (AUTHOR) leonorvc@uevora.pt, Machado, Joana Cesar³ (AUTHOR) jcmachado@porto.ucp.pt, van de Velden, Michel⁴ (AUTHOR) vandevelden@ese.eur.nl, Costa, Patrício⁵ (AUTHOR) pcosta@med.uminho.pt

المصدر: Journal of Product & Brand Management. 2023, Vol. 32 Issue 8, p1287-1305. 19p.

مصطلحات موضوعية: *LOGO design, *CONSUMER behavior, *CONSUMERS, PERSONALITY, SEX (Biology)

مصطلحات جغرافية: IBERIAN Peninsula, PORTUGAL, SPAIN

المؤلفون: Zhang, Jiawei¹ (AUTHOR), Wang, Zhijun¹ (AUTHOR) wangzj1998@126.com, Huo, Xiaoxue¹ (AUTHOR), Meng, Xue¹ (AUTHOR), Wang, Yu¹ (AUTHOR), Suo, Hao¹ (AUTHOR), Li, Panlai¹ (AUTHOR)

المصدر: Laser & Photonics Reviews. Mar2024, Vol. 18 Issue 3, p1-17. 17p.

مصطلحات موضوعية: *LOGO design, *FORGERY, *LUMINESCENCE

المؤلفون: Gupta, Tanvi (AUTHOR) tanvi.gupta@iimu.ac.in, Hagtvedt, Henrik (AUTHOR) tanvi.gupta@iimu.ac.in

المصدر: Journal of Consumer Research. Oct2021, Vol. 48 Issue 3, p474-491. 18p. 1 Color Photograph, 3 Diagrams, 1 Chart, 4 Graphs.

مصطلحات موضوعية: *LOGO design, *BRANDING (Marketing), *PRODUCT safety, *SOCIAL structure, *CULTURE, PSYCHOLOGICAL vulnerability, THREATS

المؤلفون: Schetinger, V.¹ (AUTHOR), Di Bartolomeo, S.² (AUTHOR), El‐Assady, M.³ (AUTHOR), McNutt, A.⁴ (AUTHOR), Miller, M.⁵ (AUTHOR), Passos, J. P. A.⁶ (AUTHOR), Adams, J. L.² (AUTHOR)

المصدر: Computer Graphics Forum. Jun2023, Vol. 42 Issue 3, p423-435. 13p. 2 Color Photographs, 5 Diagrams, 1 Chart, 2 Graphs.

مصطلحات موضوعية: *LOGO design, DATA visualization, SEMI-structured interviews, PROPHECY

المؤلفون: Kim, Min Jung¹ (AUTHOR), Lim, Joon Ho² (AUTHOR) jlim12@ilstu.edu

المصدر: Journal of Marketing Management. Oct2019, Vol. 35 Issue 13/14, p1291-1365. 75p. 1 Diagram, 3 Charts, 1 Graph.

مصطلحات موضوعية: *LOGO design, *LOGOS (Symbols), LITERATURE reviews

المؤلفون: Howard, Tharon¹ (AUTHOR) tharon@clemson.edu

المصدر: Journal of Technical Writing & Communication. Oct2023, Vol. 53 Issue 4, p310-334. 25p.

مصطلحات موضوعية: *COVID-19 pandemic, *LOGO design, *USER experience, *STUDENT research

المؤلفون: Ho, Kenneth Fu Xian, Tarabashkina, Liudmila, Liu, Fang

المصدر: Journal of Consumer Marketing; 2024, Vol. 41 Issue 4, p424-438, 15p

مصطلحات موضوعية: VALUE (Economics), WILLINGNESS to pay, PERCEPTION (Philosophy), PRICES, STRUCTURAL equation modeling, WAGE differentials, LOGO design, GROCERY shopping

المؤلفون: Luffarelli, Jonathan (AUTHOR) j.luffarelli@montpellier-bs.com, Stamatogiannakis, Antonios (AUTHOR), Yang, Haiyang (AUTHOR)

المصدر: Journal of Marketing Research (JMR). Feb2019, Vol. 56 Issue 1, p89-103. 15p. 2 Diagrams, 3 Charts, 1 Graph.

مصطلحات موضوعية: *LOGO design, *BRAND equity, *BRAND personification, *BRAND name products, *BRAND evaluation, SEXUAL excitement