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1رسالة جامعية
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2دورية أكاديمية
المؤلفون: Feiereisen, Stephanie (AUTHOR) s.feiereisen@montpellier-bs.com, Rasolofoarison, Dina (AUTHOR), Russell, Cristel Antonia (AUTHOR), Schau, Hope Jensen (AUTHOR)
المصدر: Journal of Consumer Research. Dec2021, Vol. 48 Issue 4, p651-681. 31p. 7 Color Photographs, 1 Diagram, 3 Charts.
مصطلحات موضوعية: *BUSINESS names, *INTERNET forums, TRANSMEDIA storytelling, TELEVISION series, TELEVISION viewing
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3دورية أكاديمية
المؤلفون: Zoghaib, Alice, Luffarelli, Jonathan, Feiereisen, Stéphanie
المصدر: Psychology & Marketing ; volume 40, issue 10, page 1965-1985 ; ISSN 0742-6046 1520-6793
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4دورية أكاديمية
المؤلفون: Bertele, Kerrie, Feiereisen, Stephanie, Storey, Chris, van Laer, Tom
وصف الملف: application/pdf
العلاقة: http://sro.sussex.ac.uk/id/eprint/87827/3/__smbhome.uscs.susx.ac.uk_tjk30_Documents_Bertele_Manuscript%20JBR%2008%2013%202019.pdfTest; Bertele, Kerrie, Feiereisen, Stephanie, Storey, Chris and van Laer, Tom (2019) It’s not what you say, it’s the way you say it! Effective message styles for promoting innovative new services. Journal of Business Research, 107. pp. 38-49. ISSN 0148-2963
الإتاحة: https://doi.org/10.1016/j.jbusres.2019.09.024Test
http://sro.sussex.ac.uk/id/eprint/87827Test/
http://sro.sussex.ac.uk/id/eprint/87827/3/__smbhome.uscs.susx.ac.uk_tjk30_Documents_Bertele_Manuscript%20JBR%2008%2013%202019.pdfTest -
5مؤتمر
المساهمون: Montpellier Business School, Pepperdine University, University of Arizona, FRANCE, UNITED STATES
مصطلحات موضوعية: consumer behaviour, narrative consumption, digital devices, 658.8, L.L8.L82, O.O3.O33, D.D1.D11, Etudes du consommateur
العلاقة: 2019 ACR Conference; NA - Advances in Consumer Research; Duluth; 2019; non; https://basepub.dauphine.fr/handle/123456789/20407Test
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6مؤتمر
مصطلحات موضوعية: Etudes du consommateur, 658.8, L.L8.L82, D.D1.D12, Marketing, L - Industrial Organization::L8 - Industry Studies: Services::L82 - Entertainment, Media, D - Microeconomics::D1 - Household Behavior and Family Economics::D12 - Consumer Economics: Empirical Analysis
العلاقة: Consumer Culture Theory conference; 2022-07; Corvallis; Etats-Unis d'Amérique; non; https://basepub.dauphine.psl.eu/handle/123456789/23879Test
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7دورية أكاديمية
المؤلفون: van Laer, Tom, Visconti, Luca M., Feiereisen, Stephanie
المصدر: Journal of Marketing Management ; volume 34, issue 5-6, page 484-496 ; ISSN 0267-257X 1472-1376
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8دورية أكاديمية
مصطلحات موضوعية: Television, Video streaming, TV series, 658.8, L.L8.L82, O.O3.O33, Études du consommateur, L - Industrial Organization::L8 - Industry Studies: Services::L82 - Entertainment, Media, O - Economic Development, Innovation, Technological Change, and Growth::O3 - Innovation, Research and Development, Intellectual Property Rights::O33 - Technological Change: Choices and Consequences, Diffusion Processes
العلاقة: The Conversation; 2022; non; https://basepub.dauphine.psl.eu/handle/123456789/22473Test; https://theconversation.com/from-speed-viewing-to-watching-the-end-first-how-streaming-has-changed-the-way-we-consume-tv-171646Test
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9دورية أكاديمية
مصطلحات موضوعية: télévision, cinéma, consommation, Internet, jeunes consommateurs, 658.8, L.L8.L82, Z.Z1.Z13, O.O3.O33, Études du consommateur, L - Industrial Organization::L8 - Industry Studies: Services::L82 - Entertainment, Media, Z - Other Special Topics::Z1 - Cultural Economics, Economic Sociology, Economic Anthropology::Z13 - Economic Sociology, Economic Anthropology, Social and Economic Stratification, O - Economic Development, Innovation, Technological Change, and Growth::O3 - Innovation, Research and Development, Intellectual Property Rights::O33 - Technological Change: Choices and Consequences, Diffusion Processes
العلاقة: The Conversation; 2019; non; https://basepub.dauphine.psl.eu/handle/123456789/22466Test; https://theconversation.com/a-lheure-de-netflix-les-jeunes-adultes-conquis-mais-frustres-114331Test
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10دورية أكاديمية
مصطلحات موضوعية: narrative transportation, narrative brand, brand storytelling, 658.8, M.M3.M31, L.L8.L82, Études du consommateur, M - Business Administration and Business Economics, Marketing, Accounting, Personnel Economics::M3 - Marketing and Advertising::M31 - Marketing, L - Industrial Organization::L8 - Industry Studies: Services::L82 - Entertainment, Media
العلاقة: Journal of Consumer Research; 48; 2021; 651-681; Oxford University Press; non; oui; https://basepub.dauphine.psl.eu/handle/123456789/22471Test