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1دورية أكاديمية
المصدر: Cogent Psychology, Vol 8, Iss 1 (2021)
مصطلحات موضوعية: luxury purchase intentions, individualism-collectivism, personal values, self-enhancement, materialism, value-expressiveness, brand image, Psychology, BF1-990, Neurophysiology and neuropsychology, QP351-495
وصف الملف: electronic resource
العلاقة: https://doaj.org/toc/2331-1908Test
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المؤلفون: Lesego Jenny Ngcamu, Emmanuel Silva Quaye, Sylvester Senyo Horvey, Divaries Cosmas Jaravaza
المصدر: Journal of Consumer Behaviour. 22:618-631
مصطلحات موضوعية: Social Psychology, Applied Psychology
الوصول الحر: https://explore.openaire.eu/search/publication?articleId=doi_________::0d3f2ce8dc1e95062bff0435a1298fe7Test
https://doi.org/10.1002/cb.2146Test -
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المؤلفون: Emmanuel Silva Quaye, Cleopatra Taoana, Russell Abratt, Peter Anabila
المصدر: Journal of Brand Management. 29:363-382
مصطلحات موضوعية: Marketing, Strategy and Management
الوصول الحر: https://explore.openaire.eu/search/publication?articleId=doi_________::4cf3d878fc963cc07d363a835691cdfbTest
https://doi.org/10.1057/s41262-022-00276-8Test -
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المؤلفون: Emmanuel Silva Quaye, Kgaiso Mokgethi, Leeford Ameyibo
المصدر: Social Marketing Quarterly. 27:347-369
مصطلحات موضوعية: Marketing, Economics and Econometrics, Identity (social science), Segmentation, Psychology, Social psychology
الوصول الحر: https://explore.openaire.eu/search/publication?articleId=doi_________::1ab689f0f917ca621aec7c2cf5fdd75aTest
https://doi.org/10.1177/15245004211053853Test -
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المصدر: Journal of Financial Services Marketing. 27:65-80
مصطلحات موضوعية: Marketing, business.industry, media_common.quotation_subject, Context (language use), Brand loyalty, Customer advocacy, Loyalty, Brand trust, Retail banking, Business, Brand relationship quality, Finance, Financial services, media_common
الوصول الحر: https://explore.openaire.eu/search/publication?articleId=doi_________::b72ffee38b970b295e6c59490fe05495Test
https://doi.org/10.1057/s41264-021-00111-2Test -
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المؤلفون: Emmanuel Silva Quaye, Yvonne K. Saini
المصدر: Emerald Emerging Markets Case Studies. 11:1-35
مصطلحات موضوعية: Economics and Econometrics, Strategy and Management, Business, Business and International Management, Marketing, Finance, Education
الوصول الحر: https://explore.openaire.eu/search/publication?articleId=doi_________::0a9bd6364099b453531a5668ded019f6Test
https://doi.org/10.1108/eemcs-06-2020-0182Test -
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المؤلفون: Nancy McIntyre, Emmanuel Silva Quaye, Thomas Anning-Dorson, Stephen Lanivich, Samuel Adomako
المصدر: Journal of Business Research. 156:113528
مصطلحات موضوعية: Marketing
الوصول الحر: https://explore.openaire.eu/search/publication?articleId=doi_________::09c069ba2c584eee65df37c5b30fb246Test
https://doi.org/10.1016/j.jbusres.2022.113528Test -
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المؤلفون: Emmanuel Silva Quaye, Leeford Edem Kojo Ameyibor
المصدر: Marketing Communications and Brand Development in Emerging Economies Volume I ISBN: 9783030886776
الوصول الحر: https://explore.openaire.eu/search/publication?articleId=doi_________::197f7a7e55f402d93ce8e231aefadaefTest
https://doi.org/10.1007/978-3-030-88678-3_8Test -
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المصدر: Cogent Psychology, Vol 8, Iss 1 (2021)
مصطلحات موضوعية: Neurophysiology and neuropsychology, Value (ethics), self-enhancement, QP351-495, media_common.quotation_subject, Context (language use), BF1-990, brand image, Brand image, Individualism collectivism, materialism, value-expressiveness, Conceptual model, Self-enhancement, Psychology, luxury purchase intentions, Materialism, Emerging markets, individualism-collectivism, Social psychology, personal values, General Psychology, media_common
الوصول الحر: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::4ffde1324508aa51b9f4ca271977e725Test
https://doi.org/10.1080/23311908.2021.1991728Test -
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المؤلفون: Molise Moloi, Emmanuel Silva Quaye, Yvonne Kabeya Saini
المصدر: Electronic Commerce Research and Applications. 54:101172
مصطلحات موضوعية: Marketing, Computer Networks and Communications, Management of Technology and Innovation, Computer Science Applications
الوصول الحر: https://explore.openaire.eu/search/publication?articleId=doi_________::69ca7917e271a71f3e826dbd63fdafffTest
https://doi.org/10.1016/j.elerap.2022.101172Test