المؤلفون: Herrera Damas, Susana, Luis Requejo Alemán, José

المصدر: Observatorio (OBS*); 2012, Vol. 6 Issue 3, p193-227, 35p, 3 Charts, 14 Graphs

مصطلحات موضوعية: RADIO stations, WEB 2.0, CONTENT analysis, EMAIL

مصطلحات جغرافية: SPAIN

Reviews & Products: TWITTER (Web resource)

الملخص (بالإنجليزية): The aim of this paper is to analyze how main Spanish talk radio stations are using Twitter. We start from the hypothesis that this application is being underused. To check it, we have conducted a content analysis of the official Twitter accounts of the main 5 talk radio stations during two weeks, from January, 28th to February, 10th, 211. The results of the 342 analyzed messages certify some positive indicators, together with a widespread use of a 2.0 tool with a mentality that, in many aspects, still remains 1.0. [ABSTRACT FROM AUTHOR]

Abstract (Spanish): El objetivo de este texto es analizar cómo las emisoras de radio generalistas españolas están utilizando Twitter. Partimos de la hipótesis de que estas emisoras infrautilizan este servicio. Para comprobarla, hemos elaborado un análisis de contenido de las cuentas oficiales de las 5 principales emisoras generalistas españolas durante dos semanas, entre el 28 de enero y el 10 de febrero de 2011. Los resultados de los 342 mensajes analizados certifican ciertos indicadores positivos, junto a un generalizado empleo de una herramienta 2.0 con una mentalidad que continúa siendo netamente 1.0. [ABSTRACT FROM AUTHOR]

: Copyright of Observatorio (OBS*) is the property of OberCom and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

العنوان البديل: The social perception of journalistic ethical attitudes in Madrid: the treatment of disadvantaged groups. (English)

المؤلفون: Barber, Carlos Maciá, Damas, Susana Herrera

المصدر: Observatorio (OBS*); 2010, Vol. 4 Issue 3, p59-75, 17p, 2 Charts, 2 Graphs

مصطلحات موضوعية: SELF regulation, DEREGULATION, JOURNALISTIC ethics, JOURNALISTS, MASS media, ADVERTISING, FOCUS groups, SOCIAL perception

مصطلحات جغرافية: MADRID (Spain), SPAIN

الملخص (بالإنجليزية): Journalistic self-regulation recommends respect to the weak and disadvantaged people. In our quantitative analysis, journalists show themselves sensitive to disadvantaged groups. However, they disagree about the most appropriate treatment. The results of in-depth interviews reflect the same lack of consensus among journalists about the role the media should take to disadvantaged groups: a) giving visibility to certain disadvantaged; b) Certain economic benefits campaigns; c) Media are businesses. The disadvantaged are not their cause. Citizens see no objection to explicit certain attributes of the protagonists of the news, especially those related to age or gender. According to the results of the bivariate analysis, women and those who are more critical to journalistic ethics are less in favour to explicit certain attributes related to sexual orientation, ethnicity or nationality. In all other cases there are no significant differences. In focus groups, citizens perceive that, in general, minorities are distorted in the news. For all participants, disadvantaged groups, only have significance in the media on negative events. Youth and adults from Madrid consider that the media exploit the events associated with these groups to feed the curiosity and increase the audience. The more educated adults claim that the use of euphemisms can not change stereotypes. [ABSTRACT FROM AUTHOR]

Abstract (Spanish): Las normas de autorregulación periodística recomiendan el respeto a las personas desfavorecidas. Nuestro análisis cuantitativo muestra que los periodistas son sensibles ante los grupos desfavorecidos. Sin embargo, discrepan sobre cuál deba ser el tratamiento adecuado. Los resultados de las entrevistas en profundidad reflejan similar disenso acerca del papel de los medios al respecto: a) ofrecer visibilidad a ciertos desfavorecidos; b) colaborar en campañas reporta beneficios económicos; c) la empresa periodística es un negocio y los desfavorecidos no son su causa. La ciudadanía nada objeta a explicitar ciertos rasgos de los protagonistas de las noticias, en especial relacionados con la edad o el género. De acuerdo con el análisis bivariable, las mujeres y quienes se confiesan más críticos con la falta de ética periodística son reacios a mencionar atributos relacionados con la orientación sexual, la raza o la nacionalidad. En los casos restantes no se aprecian diferencias significativas. Durante los grupos de discusión, los ciudadanos perciben que, en general, las minorías aparecen distorsionadas en las noticias. Para todos los participantes, los grupos desfavorecidos solo cobran trascendencia en las informaciones negativas. Los jóvenes y adultos madrileños consideran que los medios explotan los sucesos relacionados con estos colectivos para satisfacer la curiosidad e incrementar la audiencia. Los adultos con mayor nivel educativo defienden que el uso de eufemismos no cambia los estereotipos. [ABSTRACT FROM AUTHOR]

: Copyright of Observatorio (OBS*) is the property of OberCom and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)