المؤلفون: Chen, Jinjie, Redden, Joseph P

المساهمون: Kirmani, Amna, Schmitt, Bernd H, Ratner, Rebecca K

المصدر: Journal of Consumer Research ; ISSN 0093-5301 1537-5277

مصطلحات موضوعية: Marketing, Economics and Econometrics, Arts and Humanities (miscellaneous), Anthropology, Business and International Management

الإتاحة: https://doi.org/10.1093/jcr/ucad069Test

المؤلفون: Chen, Jinjie, Xu, Alison Jing, Rodas, Maria A., Liu, Xuefeng

المساهمون: City University of Hong Kong, Dean’s Small Grant from the Carlson School of Management, University of Minnesota

المصدر: Journal of Marketing ; volume 87, issue 1, page 81-96 ; ISSN 0022-2429 1547-7185

مصطلحات موضوعية: Marketing, Business and International Management

الإتاحة: https://doi.org/10.1177/00222429221098698Test