التفاصيل البيبلوغرافية
| العنوان: |
Miracle-Ear spots are making some noise on cable. |
| المؤلفون: |
Geiger, B. |
| المصدر: |
Advertising Age. 4/6/1992, Vol. 63 Issue 14, SPECIAL REPORT: CABLE TV pS-4-S-4. 1/2p. 3 Black and White Photographs. |
| مصطلحات موضوعية: |
*TELEVISION advertising |
| مستخلص: |
States that driven by parent company Dahlberg Inc.'s plan to convert hearing-aid franchises in Sears stores, the sounds of Miracle-Ear advertising on cable TV more than doubled in 1991. Total measured media spending; Sales are rising; National exposure; Store conversions. |
| قاعدة البيانات: |
Business Source Index |
