المؤلفون: Laran, Juliano

المصدر: Handbook of Research on Identity Theory in Marketing ; ISBN 9781788117739 9781788117722

الإتاحة: https://doi.org/10.4337/9781788117739.00011Test
https://china.elgaronline.com/view/edcoll/9781788117722/9781788117722.00011.xmlTest
https://china.elgaronline.com/view/edcoll/9781788117722/9781788117722.xmlTest

المؤلفون: Laran, Juliano

المصدر: Mapping Out Marketing ; page 153-155 ; ISBN 9781315112602

الإتاحة: https://doi.org/10.4324/9781315112602-46Test

المؤلفون: Wang, Shasha, Mizerski, Dick

المساهمون: Goldenberg, Jacob, Laran, Juliano, Stephen, Andrew

المصدر: Proceedings of the 2018 AMA Winter Academic Conference: Integrating Paradigms in a World Where Marketing Is Everywhere. Vol. 29.

مصطلحات موضوعية: Young Children, Endowment Effect, Vulnerability, Brand Choice, Experiment

العلاقة: https://www.ama.org/wp-content/uploads/2019/02/2018-ama-winter-proceedings.pdfTest; Wang, Shasha & Mizerski, Dick (2018) How Endowments Can Influence Young Children's Brand Choice. In Goldenberg, Jacob, Laran, Juliano, & Stephen, Andrew (Eds.) Proceedings of the 2018 AMA Winter Academic Conference: Integrating Paradigms in a World Where Marketing Is Everywhere. Vol. 29. American Marketing Association, United States of America, A4-A5.; https://eprints.qut.edu.au/212135Test/

الإتاحة: https://eprints.qut.edu.au/212135Test/