كتاب
Understanding the role of heritage tourist experience: A netnographic research in Italy
| العنوان: | Understanding the role of heritage tourist experience: A netnographic research in Italy |
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| المؤلفون: | Pellegrini M. M., Marzi G., Zollo L., Ratten V. |
| المساهمون: | Pellegrini, Mm, Marzi, G, Zollo, L, Ratten, V |
| بيانات النشر: | Routledge |
| سنة النشر: | 2019 |
| المجموعة: | Universitá degli Studi di Roma "Tor Vergata": ART - Archivio Istituzionale della Ricerca |
| مصطلحات موضوعية: | Settore SECS-P/10 - ORGANIZZAZIONE AZIENDALE |
| الوصف: | Purpose: The aim of the study is to investigate how intangible elements of cultural heritage influence visitors’ perception of a particular tourist destination. Design/methodology/approach: Using the qualitative approach of netnography performed on travel diaries from online communities, this study analyses the recorded perceptions of heterogeneous visitors of four different tourist destinations. Findings: Evidences show a high quantity of references related to local context of the travel experience, specifically in relation to typical local wine and food products, typical local economic realities, and typical local events. Such a result indicates how these elements remain anchored in the mind of tourists and, therefore, may be interpreted as significant factors in the evaluation of holiday experiences. Originality/value: This study aims to improve entrepreneurs’ awareness about the importance of intangible heritage elements for businesses and for the local economic system. |
| نوع الوثيقة: | book part |
| اللغة: | English |
| العلاقة: | info:eu-repo/semantics/altIdentifier/isbn/9780429022814; ispartofbook:Tourism Innovation: Technology, Sustainability and Creativity; firstpage:45; lastpage:65; numberofpages:21; http://hdl.handle.net/2108/236378Test; info:eu-repo/semantics/altIdentifier/scopus/2-s2.0-85073841016; http://doi.org/10.4324/9780429022814-4Test |
| DOI: | 10.4324/9780429022814-4 |
| الإتاحة: | https://doi.org/10.4324/9780429022814-4Test http://hdl.handle.net/2108/236378Test |
| حقوق: | info:eu-repo/semantics/restrictedAccess |
| رقم الانضمام: | edsbas.95E0651F |
| قاعدة البيانات: | BASE |
| DOI: | 10.4324/9780429022814-4 |
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