دورية أكاديمية
PENGARUH KONDISI SOSIAL TERHADAP PERILAKU PENGAMBILAN KEPUTUSAN 'PEREMPUAN' PEMILIK UMKM JAWA TIMUR UNTUK MENGADOPSI E-COMMERCE
| العنوان: | PENGARUH KONDISI SOSIAL TERHADAP PERILAKU PENGAMBILAN KEPUTUSAN 'PEREMPUAN' PEMILIK UMKM JAWA TIMUR UNTUK MENGADOPSI E-COMMERCE |
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| المؤلفون: | Elya Kurniawati |
| المصدر: | Jurnal Sosiologi Pendidikan Humanis, Vol 4, Iss 2, Pp 94-102 (2019) |
| بيانات النشر: | Universitas Negeri Malang, 2019. |
| سنة النشر: | 2019 |
| المجموعة: | LCC:Education LCC:Communities. Classes. Races |
| مصطلحات موضوعية: | social conditions, decision making, e-commerce, msmes, women, Education, Communities. Classes. Races, HT51-1595 |
| الوصف: | Recent competition in the economy is dominated by companies that are able to implement the right technology into their business. E-commerce technology provides many conveniences for business people, including women as owners of Micro, Small, and Medium Enterprises (MSME) in East Java. Women are very potential and competent as actors and managers of Micro, Small, and Medium Enterprises (MSME). The purpose of this study is to determine the social conditions that influence the decision-making of these women as owners of Micro, Small, and Medium Enterprises (MSMEs) to adopt e-commerce. This study was conducted using quantitative descriptive methods. The sample consisted of 41 women as owners of MSME in East Java. Data were analyzed using percentages. The results of the study show that the majority of these MSME owners have understood e-commerce, but some of them have not adopted e-commerce as their competitive strategy |
| نوع الوثيقة: | article |
| وصف الملف: | electronic resource |
| اللغة: | Indonesian |
| تدمد: | 2502-7875 2527-5879 |
| العلاقة: | http://journal2.um.ac.id/index.php/jsph/article/view/8963Test; https://doaj.org/toc/2502-7875Test; https://doaj.org/toc/2527-5879Test |
| DOI: | 10.17977/um021v4i2p94-102 |
| الوصول الحر: | https://doaj.org/article/9425a1ce43bc4ada99a0007e5c179c88Test |
| رقم الانضمام: | edsdoj.9425a1ce43bc4ada99a0007e5c179c88 |
| قاعدة البيانات: | Directory of Open Access Journals |
| تدمد: | 25027875 25275879 |
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| DOI: | 10.17977/um021v4i2p94-102 |