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1دورية أكاديمية
المصدر: Journal of Product & Brand Management, 2020, Vol. 30, Issue 1, pp. 28-43.
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المصدر: Journal of Product & Brand Management. 30:28-43
مصطلحات موضوعية: Marketing, Value (ethics), media_common.quotation_subject, Advertising, Surprise, Brand community, Management of Technology and Innovation, Phenomenon, Survey data collection, Relevance (law), Social media, Psychology, Tourism, media_common