التفاصيل البيبلوغرافية
| العنوان: |
Monetize Your Persona. |
| المؤلفون: |
Bing, Stanley |
| المصدر: |
Fortune; 7/24/2006, Vol. 154 Issue 2, p202-202, 1p, 1 Color Photograph |
| مصطلحات موضوعية: |
AUTOPOIESIS, SELF-presentation, SELF-esteem -- Social aspects, SUCCESS, CHARISMA, WIT & humor |
| مستخلص: |
The article discusses the idea of using one's persona for monetary gain. The author suggests that people who are no smarter or experienced than average may be more financially successful because they have learned to market themselves correctly. Some tongue-in-cheek suggestions are offered on monetizing one's persona. |
| قاعدة البيانات: |
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