التفاصيل البيبلوغرافية
| العنوان: |
Aircel Crisis: Disruptive Competition or Corruption– What Next? |
| المؤلفون: |
Aggrawal, Artee |
| المصدر: |
FIIB Business Review; Sep2019, Vol. 8 Issue 3, p186-191, 6p |
| مصطلحات موضوعية: |
CORRUPT practices of telephone companies, TELECOMMUNICATION, OLIGOPOLIES, PURCHASING power |
| الشركة/الكيان: |
AIRCEL Cellular Ltd. |
| مستخلص: |
Even though the emerging economies are growing with a fast pace, they have their own problems like growing population, corruption low per capita income and low purchasing power. India has its considerable dynamics like lower middle-class consumers, price competition, disruptive technologies and corruption. The present case study is about a struggling player of telecom industry in India. The telecom sector of India is an oligopoly market with only few dominant players. Entry of Relience-Jio in the year 2016 disrupted the market and making it difficult for all well-established companies to stay afloat. Aircel India, once a poster boy of Indian telecom sector, finds itself into intensive competition and numerous corruption charges. The case presents an opportunity in front of the students to evaluate a series of difficult decisions, all of which require trade-offs in the interest of keeping the company afloat. The case is developed by the data collected using unobtrusive methods from newspaper articles and research reports on the topic. [ABSTRACT FROM AUTHOR] |
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| قاعدة البيانات: |
Complementary Index |
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