التفاصيل البيبلوغرافية
| العنوان: |
Apps on Search. |
| المؤلفون: |
GRENSING-POPHAL, LIN |
| المصدر: |
EContent. May2012, Vol. 35 Issue 4, p6-10. 3p. |
| مصطلحات موضوعية: |
*MOBILE apps, *WEB search engines, *INTERNET searching, *INTERNET content providers, *SEARCH engine optimization, *MARKETING, *ONLINE social networks |
| مستخلص: |
The article looks at how the prevalence of apps (mobile device applications) as of May 2012 will affect Internet searching. The differences between apps that provide content and those that provide gamification are noted. Content apps are said to be more likely to take business away from Internet search engines by providing information about a brand directly. Topics include the continued importance of search engine optimization (SEO) and cross-marketing apps over different online networks. |
| قاعدة البيانات: |
Academic Search Index |
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