التفاصيل البيبلوغرافية
العنوان: |
Circle K, Disney promo tie: Both for one, one for both. |
المؤلفون: |
Petersen, Lisa Marie |
المصدر: |
Brandweek. 9/13/93, Vol. 34 Issue 37, p12. 1/3p. |
الشركة/الكيان: |
CIRCLE K Stores Inc. , WALT Disney Enterprises Inc. |
مستخلص: |
Reports on Circle K's joint venture with Walt Disney Pictures for a combo-promotion deal tied to the release of `The Three Musketeers' film. Circle K's various offerings of its to-go merchandise with a free `The Three Musketeers' poster; Bundling concept to repaint its image and spur more frequent consumer patronage. |
قاعدة البيانات: |
Business Source Index |