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1مؤتمر
المؤلفون: Kremer, Patrick, Feurer, Sven, Ju-Young Kim, Hoeffler, Steve
المصدر: AMA Winter Academic Conference Proceedings; 2020, Vol. 31, pPDI-29-PDI-30, 2p
مصطلحات موضوعية: TECHNOLOGICAL innovations, CONSUMER behavior, DRIVERLESS cars, AUTOMOBILE driving, NOSTALGIA
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2مؤتمر
المؤلفون: Klingemann, Wiebke1 wiebke.klingemann@kit.edu, Ju-Young Kim1
المصدر: AMA Winter Academic Conference Proceedings. 2018, Vol. 29, pA-62-A-62. 1p.
مصطلحات موضوعية: *COMMERCIAL products, *PRODUCT management, *CUSTOMER satisfaction