التفاصيل البيبلوغرافية
| العنوان: |
A Study on the Business Models for Intelligent Services: An Example of Apps for Cross-Firm Bonus Points and Package Electronic Tickets. |
| المؤلفون: |
Chen, Jashen1 jchen@saturn.yzu.edu.tw, Chia-Ling Yao1 chia_ling@tiit.edu.tw |
| المصدر: |
Proceedings for the Northeast Region Decision Sciences Institute (NEDSI). 2016, p1-21. 21p. |
| مصطلحات موضوعية: |
*BUSINESS intelligence, *BUSINESS models, *INFORMATION technology, *MARKET segmentation, ELECTRONIC ticketing |
| مستخلص: |
It is important for businesses to continually propose innovative services and seek service differentiation between themselves and their competitors. This study centers on constructing platform cooperation business models for the service industry by means of intelligent information technology. Through the example of cross-firm bonus points and package electronic tickets, this study maintains that designs that meet customers' value propositions, whilst considering user friendliness and the perspectives of companies and customers in the designs, can bring about differentiation in competitive advantage and create new value propositions. By utilizing new service models and resource integration methods, businesses can communicate unique values so that recognition by specific consumer segmentations is obtained. By doing so, businesses are able to meet the demand gaps in the market and open up new markets, thus achieving the effect of reproducing and of spreading intelligent business models. [ABSTRACT FROM AUTHOR] |
|
Copyright of Proceedings for the Northeast Region Decision Sciences Institute (NEDSI) is the property of Northeast Decision Sciences Institute and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.) |
| قاعدة البيانات: |
Business Source Index |
