المؤلفون: Chen, Pei-Chi¹ (AUTHOR) pcchen@gms.ndhu.edu.tw

المصدر: Journal of Services Marketing. 2024, Vol. 38 Issue 5, p601-618. 18p.

مصطلحات موضوعية: *CONSUMERS, *JEWELRY designers, *JOB shops, *JEWELRY stores, AFFECT (Psychology), PATH analysis (Statistics), SEARCHING behavior

المؤلفون: Chen, Pei-Chi¹ (AUTHOR) peichichen.andrea@gmail.com

المصدر: Journal of Marketing Management. Jun2022, Vol. 38 Issue 7/8, p771-799. 29p. 2 Color Photographs, 1 Diagram.

مصطلحات موضوعية: *BRAND name products, *WILLINGNESS to pay, *CONSUMER attitudes, *BRANDING (Marketing), NOSTALGIA

المؤلفون: Chen, Pei-Chi¹ (AUTHOR) peichichen.andrea@gmail.com, Chi, Nai-Wen² (AUTHOR) iversonchi@gmail.com

المصدر: Personnel Review. 2022, Vol. 51 Issue 4, p1427-1448. 22p.

مصطلحات موضوعية: *EMOTIONAL labor, *JOB satisfaction, *HUMAN resources departments, *CUSTOMER loyalty, *CUSTOMER satisfaction, *EMPLOYEE services, *PERSONNEL management, *CUSTOMER services

المؤلفون: Chang, Chun‐Tuan¹, Chen, Pei‐Chi¹, (Marcos) Chu, Xing‐Yu² marcos.xy.chu@gmail.com, Kung, Ming‐Tsung¹, Huang, Yi‐Feng³

المصدر: Psychology & Marketing. Dec2018, Vol. 35 Issue 12, p990-1009. 20p. 1 Diagram, 5 Charts, 3 Graphs.

مصطلحات موضوعية: *SOCIAL marketing, *PRODUCT bundling, *CASH management, *MARKETING strategy, *SALES, *MONETARY incentives, *CHARITABLE giving, *CONSUMER attitudes

المؤلفون: Chi, Nai-Wen¹ nwchi@mail.nsysu.edu.tw, Chen, Pei-Chi¹

المصدر: Journal of Business Research. Feb2019, Vol. 95, p277-291. 15p.

مصطلحات موضوعية: *EMOTIONAL labor, *CUSTOMER relations, *PUBLIC relations, *INSURANCE agent customer services, DYADS

المؤلفون: Wang, I-An¹ (AUTHOR), Chen, Pei-Chi^1,2 (AUTHOR) pcchen@gms.ndhu.edu.tw, Chi, Nai-Wen³ (AUTHOR)

المصدر: Journal of Business Research. Jan2023, Vol. 154, pN.PAG-N.PAG. 1p.

مصطلحات موضوعية: *QUALITY of service, *CUSTOMER services, *RESTAURANT personnel, *CONSUMERS, SABOTAGE, HOTEL reservation systems

المؤلفون: Chang, Chun-Tuan¹ (AUTHOR) ctchang@faculty.nsysu.edu.tw, Chen, Pei-Chi¹ (AUTHOR)

المصدر: International Journal of Advertising. Mar2017, Vol. 36 Issue 2, p336-355. 20p. 3 Charts.

مصطلحات موضوعية: *SOCIAL marketing, *ADVERTISING effectiveness, *CONSUMER behavior, EYE tracking, GENDER differences (Sociology)

المؤلفون: Chen, Pei-Chi¹, Su, Yen-Fu², Yang, Shin-Yueh², Lee, Chang-Chun³, Chiang, Kuo-Ning²

المصدر: IEEE Transactions on Components, Packaging & Manufacturing Technology. Jul2014, Vol. 4 Issue 7, p1152-1158. 7p.

مصطلحات موضوعية: *FINITE element method, *ELECTRONIC packaging, SILICON wafers, SURFACE cracks, STRENGTH of materials

المؤلفون: Chen, Chung-Yang¹ (AUTHOR) cychen@mgt.ncu.edu.tw, Chen, Pei-Chi² (AUTHOR), Chen, Pei-Ying³ (AUTHOR)

المصدر: Total Quality Management & Business Excellence. 2014, Vol. 25 Issue 1/2, p36-56. 21p.

مصطلحات موضوعية: *TOTAL quality management, *QUALITY standards, RATING of college teachers, EDUCATIONAL evaluation, HIGHER education, CAPABILITY maturity model

المؤلفون: Chen, Chung-Yang¹ cychen@mgt.ncu.edu.tw, Chen, Pei-Chi², Lu, Yeh-Er³

المصدر: Journal of Engineering & Technology Management. Apr2013, Vol. 30 Issue 2, p113-135. 23p.

مصطلحات موضوعية: *ENGINEERING, *CONTRACTORS, *MANAGEMENT, *ORGANIZATION, *CLIENTS, COMPARATIVE studies