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1تقرير
المؤلفون: Block, Lauren G.1, Morwitz, Vicki G.1, Putsis, Jr., William P.2, Sen, Subrata K.3
المصدر: Working Papers -- Yale School of Management's Management Research Network. 2003, p1-51. 51p.
مصطلحات موضوعية: *ADVERTISING campaigns, *NATIONAL advertising, DRUGS & mass media, DRUG abuse prevention, MASS media & teenagers, DRUG abuse, MARIJUANA, COCAINE
مصطلحات جغرافية: UNITED States
الشركة/الكيان: PARTNERSHIP for a Drug-Free America (Organization) 613481464
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2دورية أكاديمية
المؤلفون: Block, Lauren G.1 bputsis@london.edu, Morwitz, Vicki G.2, Putsis Jr., William P.3, Sen, Subrata K.4
المصدر: American Journal of Public Health. Aug2002, Vol. 92 Issue 8, p1346-1351. 6p.
مصطلحات موضوعية: *ADVERTISING, DRUG abuse prevention, ADOLESCENCE, MARIJUANA, COCAINE