The Psychology of Financial Consumer Behavior /
This book stresses the psychological perspective in explaining financial behavior. Traditionally, financial behaviors such as saving, spending, and investing have been explained using demographic and economic factors such as income and product pricing. The consequence of this way of thinking is that...
محفوظ في:
| المؤلف الرئيسي: | |
|---|---|
| الوثيقة: | كتاب إلكتروني |
| اللغة: | English |
| منشور في: |
Cham :
Springer International Publishing : Imprint: Springer,
2019.
|
| الطبعة: | 1st ed. 2019. |
| سلاسل: | International Series on Consumer Science,
|
| الموضوعات: | |
| الوصول للمادة أونلاين: | http://library.sama.gov.sa/cgi-bin/koha/opac-retrieve-file.pl?id=6bcccf7d3557c0bb21cc5ff92f68849a |
| الوسوم: |
إضافة وسم
لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!
|
| LEADER | 03812cam a22005295i 4500 | ||
|---|---|---|---|
| 001 | 21734276 | ||
| 003 | OSt | ||
| 005 | 20220209063027.0 | ||
| 006 | m |o d | | ||
| 007 | cr ||||||||||| | ||
| 008 | 190228s2019 gw |||| o |||| 0|eng | ||
| 010 | |a 2019751987 | ||
| 020 | |a 9783030105709 | ||
| 024 | 7 | |a 10.1007/978-3-030-10570-9 |2 doi | |
| 035 | |a (DE-He213)978-3-030-10570-9 | ||
| 040 | |a DLC |b eng |e pn |e rda |c SAMA | ||
| 072 | 7 | |a BUS027000 |2 bisacsh | |
| 072 | 7 | |a KCK |2 thema | |
| 072 | 7 | |a KFF |2 bicssc | |
| 072 | 7 | |a KFF |2 thema | |
| 082 | 0 | 4 | |a 330.01 |2 23 |
| 100 | 1 | |a Maison, Dominika, |e author. |9 25653 | |
| 245 | 1 | 4 | |a The Psychology of Financial Consumer Behavior / |c by Dominika Maison. |
| 250 | |a 1st ed. 2019. | ||
| 264 | 1 | |a Cham : |b Springer International Publishing : |b Imprint: Springer, |c 2019. | |
| 300 | |a 1 online resource (XIII, 236 pages 45 illustrations) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 347 | |a text file |b PDF |2 rda | ||
| 490 | 1 | |a International Series on Consumer Science, |x 2191-5660 | |
| 505 | 0 | |a Chapter1: The Psychological perspective in financial behaviour -- Chapter2: Richness - how much money do we have and how do we think about it? -- Chapter3: Spending money - pleasure or pain? Why some people spend money easily while others have a problem with it? -- Chapter4: Saving and investing -- Chapter5: Loan - needed or wanted? -- Chapter6: Banking, unbanking, and new banking. | |
| 520 | |a This book stresses the psychological perspective in explaining financial behavior. Traditionally, financial behaviors such as saving, spending, and investing have been explained using demographic and economic factors such as income and product pricing. The consequence of this way of thinking is that financial institutions view their clients mostly from the perspective of their income. By taking a psychological approach, this book stresses the perspective of consumers confronted with a quickly changing financial world: the changing of financial offers and products (savings, investments, loans), the changing of payment methods (from cash to cheques, cards and mobile payments), the accessibility and temptation of goods, and the changing of insurance and pension systems. The Psychology of Financial Consumer Behavior provides insight into the thought processes of consumers in a variety of financial topics. Coverage includes perceptions of wealth, the pleasure or pain of spending, cashless transactions, saving and investing, loans, planning for the future, taxes, and financial education. The book holds appeal for researchers, professionals, and students in economics, psychology, economic psychology, marketing and consumer science, or anyone interested in financial behaviors. | ||
| 588 | |a Description based on publisher-supplied MARC data. | ||
| 650 | 0 | |a Economics |x Psychological aspects. | |
| 650 | 0 | |a Motivation research (Marketing). |9 25654 | |
| 650 | 1 | 4 | |a Behavioral Finance. |0 https://scigraph.springernature.com/ontologies/product-market-codes/623000 |9 25655 |
| 650 | 2 | 4 | |a Consumer Behavior. |0 https://scigraph.springernature.com/ontologies/product-market-codes/513060 |
| 650 | 2 | 4 | |a Economic Psychology. |0 https://scigraph.springernature.com/ontologies/product-market-codes/Y20230 |
| 776 | 0 | 8 | |i Print version: |t The psychology of financial consumer behavior |z 9783030105693 |w (DLC) 2018966521 |
| 776 | 0 | 8 | |i Printed edition: |z 9783030105693 |
| 776 | 0 | 8 | |i Printed edition: |z 9783030105716 |
| 830 | 0 | |a International Series on Consumer Science, |x 2191-5660 | |
| 856 | |u http://library.sama.gov.sa/cgi-bin/koha/opac-retrieve-file.pl?id=6bcccf7d3557c0bb21cc5ff92f68849a | ||
| 906 | |a 0 |b ibc |c origres |d u |e ncip |f 20 |g y-gencatlg | ||
| 942 | |2 ddc |c PDF | ||
| 999 | |c 11338 |d 11338 | ||